Recently STV Entertainment has launched five channels in Capital. STV Entertainment was launched in January 2002 Punjab Today is the only reginal channel to achieve nearly 100 % penetration in Urban as well as Rural areas across Punjab, Haryana, J&K and Himachal Pradesh right down to the smallest tehsils and towns. The channels have already been explored as an effective media potion by a number of national and regional advertisers, making Punjab Today one of the biggest success stories in recent media history.
This show was host by Shifali Talwar. Chief Guest was Mr. Priyaranjan Dasmunshi (Hon'ble Minister of Information and Broadcasting of Govt. of India), Mr. Virbhadra Singh (Chief Ministrer of Himachal Pradesh), Mr. Bhupinder Singh Hooda (Chief Minister of Haryana), Actor-Politician Vinod Khanna, Railway Minister Laloo Prasad Yadav, Dr. Farooq Abdullah, Sanchaita Gajpati Raju daughter of Uma Gajpati Raju with Husband Ramesh Sharma. Mr. Navin Jindal, Mr. Prakah Jawekar.
Inauguration was started and then Haryana Chief Minister Mr. Bhupinder Singh Hooda has launched Haryana Channel, Mr. Virbhadra Singh (Chief Ministrer of Himachal Pradesh) has launched Himachal Pradesh Channel, Goa Channel was launched by Goa M.P.
Mr. Priyaranjan Dasmunshi (Hon'ble Minister of Information and Broadcasting of Govt. of India) said in his statement that a news channel should be based on industrial, agricultural, financial, sports, special current affairs shows etc. there should not be a tarot or jyotish shows.
Punjab Today comes from the house of STV Enterprises Ltd. Mr.J.K.Jain, Chairman and Managing Director, STV, is the brain behind the channel. This channel was the first in the series of regional channels. "Ultimate aim", says Mr. Jain, is to reach every Punjabi household. USP being "lokan dian khabran lokan tak".
Nearly 80% of the coverage in Punjab Today comes from the state itself. Other priority areas are the northern, national and international stories of importance. Delhi also figures prominently in the scheme of things with it having a very large Punjabi population. After such grand success of Punjab Today, there was uproar for exclusive slots for Haryana News & Himachal News. To carry the flag further Mr.J.K.Jain, who by experience realized the future of Regional Channels launched Haryana News, Goa News & UP News – all 24 Hrs. satellite News Channels.
J & K News & Himachal News would features exclusive bulletins on Punjab Today for eight hours each before they are converted in full fledged channels.
Mr.J.K.Jain said in the time between now till end of 2008, it is planned to launch a National News Channels & Bollywood News Channel beside Bihar-Jharkhand, MP-Chattisgarh, 24 hours News Channels reaching at the end a target of total 33 channels.
Labels: TV
It was the auspicious occasion for studio 309 family because it was the launch party of their TV Serial Jurm Ke Baad. Serial Jurm Ke Baad is meant to portray the circumstances that prevail after someone commits a crime. These criminals are not professional but they become killers or criminals due to the frustration, and short temper which last for a while and leave its impact on the entire family of the criminal. This serial is being directed by Aziz Ahmad, who started his career initially as a journalist and them turned towards direction and script writing. He wrote script for the famous crime serial India's Most Wanted.
Salsa dancer Fernando presented spectacular salsa dance to entertain the audience on this occasion. Guests from various fraternities marked their presence at the party to encourage the team of studio 309 with best wishes for their up coming projects. Among guests Alixander Romanov- French Embassy Cultural Attaché, Check Republic Embassy's first secretary Loosy, Sanjeev Phan- Fashion Designer, Sophi- an Italian Fashion Designer, Amitabh Ghosh of Marchant Ivory Production House, Models- Aparna, Chetna, Monica, Rao Virender Singh, Vijay Singh Lochav M.L.A. & Chairman –Public under taking committee (Delhi Vidhan Sabha), Nagma- Programing director of NDTV and Anushka Shankar were present at the evening to make it more colorful and joyful.
Producer Ruby Singh Sherawat says the main motto to produce this serial is to spread a social awareness among common people. Now a days every channel is producing serials related to the happening of crime and the back drop of the crime but this serial is different because it is all about the scenario of the family that suffers due to the crime, that too not the victim but the criminal who commits it and will spend his rest of the life in prison. That is the reason why we named it as Jurm Ke Baad.
When he quizzed about the future projects of Studio 309 he adds, we have serials like Aatmahatya, Insaf Kahan in our pipeline. In the serial Insaf Kahan is based on the cases that are being pending since years to gather. For instance you can see a case in which the person arrested for pick pocketing is supposed to imposed imprisonment of 6 months but he is in prison since 20years for such a small crime.
Labels: TV
